Cheolrumi is a character created by personifying the crane of Cheorwon which is one of world’s most famous habitats for migratory birds. Cheolrumi is a guardian angel that protects the pure natural environment of Cheorwon. Cheolrumi has a child like personality, always seeking peace and cherishing hope with a pure heart.

Cheolrumi is a character created by personifying the "crane" of Cheorwon which is one of world’s most famous habitats for migratory birds. Cheolrumi is a guardian angel that protects the pure natural environment of Cheorwon. Cheolrumi has a childlike personality, always seeking peace and cherishing hope with a pure heart.

The mascot was created by symbolizing the crane of Cheorwon which is one of world’s most famous habitats for migratory birds. The mascot represents a friendly image of a crane loved by Cheorwon residents, by reflecting symbolism, purity, and rarity cranes are one of the endangered species in the world as well as a natural monument in Korea.

The Korean nut pine is also called a red pine, growing in the area with an altitude of up to more than 1,000 meters. It is a big tree with an average height of about 20 to 30 meters and a diameter of about 1 meter. Its bark is dark brown, and thin layers are stripped from the bark. The tree has five leaves on each sprig. Each leaf has three ridges, five or six white lines of stomas on both sides, and tiny saw teeth on the edges.

This flower is found by the waterside in mountainous areas. The average height is 1 to 2 meters, and it has spots on its sprigs, as well as flower stalks and brown fuzz. Its leaves are at odd angles from each other and consist of 3 to 8 cm-long ovals. The ends of the leaves are narrow and do not have saw teeth. Dense brown fuzz and a leafstalk are found on the backside of each leaf. The flowers blossom in April and May, boasting a light reddish-purple color. Two to three flowers grow at the end of a stem. The corolla has a shape of funnel 5 to 6 cm-long in diameter. The flower is split into five pieces and has a dark purple spot on the upper inside. The flower cup has brown fuzz and is split into five pieces. Each piece has a shape of a narrow egg with a length of 4 to 8 mm. There are ten stamens, and the anther is purple in color. The style is either with or without fuzz at the bottom; the ovary has brown fuzz.

This big bird belongs to crane ordinal and crane family and has a body length of 136 to 140cm. When the wings are spread, its total length is about 240cm and its weight is about 10kg. The whole body is white, and the top of head red with a black neck. The second and the third feathers on the inside of the wings are black and the others all white.